The PARTNERNOMICS Show
The PARTNERNOMICS® Show is a podcast for business leaders who want to learn how to leverage partnerships to add significant value to their organizations. We discuss the hottest topics with the sharpest minds in partnerships to give you new strategies, tools, and frameworks to implement the science of partnering to drive growth. Each episode we sit down with a partnering expert and discuss 4 topics. Think of your favorite sports talk show but for partnerships! The opportunity to leverage partnerships has never been greater. Will you take the lead and drive changes throughout your organization to unlock the power of partnerships? We will tell you how.
Episodes
Tuesday Mar 09, 2021
Ep 42 - David Fitzgerald, Vice President Global Alliances @ Barco
Tuesday Mar 09, 2021
Tuesday Mar 09, 2021
In this week's episode, Mark Brigman chats with David Fitzgerald, Vice President Global Alliances @ Barco. This international organization is a leader in innovation. They partner with other world-class product and innovation leaders, such as Sony, LG, and Logitech, to bring the best technologies to life. Listen in to hear David's insights for setting-up channel partnership programs and the best practices that he follows. Last but not least, David points out a big misunderstanding about partnering. He gives advice to young professionals wanting to get into the partnering world. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!
Tuesday Mar 02, 2021
Ep 41 - Matt Allard, Director of Strategic Alliances @ Dell
Tuesday Mar 02, 2021
Tuesday Mar 02, 2021
In this week's episode, Mark Brigman chats with Matt Allard, Director of Strategic Alliances @ Dell. Matt started in a sales function in his early years but knew he wanted to get into product management/marketing. Matt did product management/marketing for 20 years and then he started working at Dell in a strategic partnering team. In this episode, Matt discusses key partnerships that he manages, such as Adobe and many more. They discuss the evolution of technology and Matt gives advice to small startups. He shares recommendations on how they should work with sumo companies, such as Dell. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!
Tuesday Feb 23, 2021
Tuesday Feb 23, 2021
In this week's episode, Mark Brigman chats with Rob Spee, Channel VP @ OutSystems. Rob describes his company as a twenty-year-old startup that figured out a better way to code by using a flexible visual platform that is easy to use. The duo discuss the different partnerships that Rob is involved with and what partnership leaders should be thinking about when standing up a new channel program. Last but not least, Rob shares what he wishes he knew when he first started in the B2B and D2C partnering world. After listening to this week's episode be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of strategic partnering professionals!
Tuesday Feb 16, 2021
Ep 39 - Michael Vormittag, Head Of Innovation & Partnerships @ Mercedes-Benz AG
Tuesday Feb 16, 2021
Tuesday Feb 16, 2021
In this week's episode, Mark Brigman chats with Michael Vormittag, Head Of Innovation & Partnerships @ Mercedes-Benz AG. Tune in to hear Micheal share some of his insights as he focuses on many non-traditional partnerships that bring new innovations to Mercedes-Benz. Do you want to partner with major sumos to help grow your organization? Listen to Mark and Michael's recommendations as they discuss some time-tested success practices of how to position your smaller company to become a strategic resource for large international companies. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of strategic partnering professionals!
Tuesday Feb 09, 2021
Ep 38 - Mo Ahmad, Vice President @ SAP
Tuesday Feb 09, 2021
Tuesday Feb 09, 2021
In this week's episode, Mark Brigman chats with Mo Ahmad, Vice President of Alliances & Channel @ SAP. Mo shares how he started his career as a developer but landed in the dynamic lane of partnerships. Mo is helping SAP and its partners better leverage the power of partnership by expanding the digital ecosystem. Tune in to learn more about SAP, the largest software company on the planet, and hear what steps SAP is taking to help lead the expansion of the digital ecosystem. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of strategic partnering professionals!
Tuesday Feb 02, 2021
Ep 37 - Kelsey Peterson, Partnerships @ HubSpot
Tuesday Feb 02, 2021
Tuesday Feb 02, 2021
In this week's episode, Mark Brigman chats with Kelsey Peterson, Strategic Partnerships Manager @ HubSpot. In this episode, they discuss the evolution of HubSpot and how it has evolved into so much more than a simple CRM platform. HubSpot has formed many powerful partnerships, including a recent relationship with QuickBooks. Mark and Kelsey discuss the challenges and great opportunities for HubSpot to continue to help businesses streamline the customer acquisition and nurturing processes. After listening to this week's episode, be sure to join our online community at PARTNERNOMICS.com and connect with hundreds of strategic partnering professionals!
Tuesday Jan 26, 2021
Ep 36 - Agnes Kim, Strategic Partnering Lead, Gaming @ Microsoft (Xbox)
Tuesday Jan 26, 2021
Tuesday Jan 26, 2021
In this week's episode, Mark Brigman speaks with Agnes Kim, a Strategic Partner Lead @ Microsoft (Xbox). Mark and Agnes discuss the different types of partnerships within the gaming world. Agnes shares some of her experiences and insights about geographic cultures and the importance of understanding different cultures when leading international partnerships. The gaming industry is a massive and growing market. Learn what Xbox is doing to capitalize on this massive opportunity. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!
Tuesday Jan 19, 2021
Tuesday Jan 19, 2021
In this week's episode, Mark Brigman chats with Rich Gravelin, Director of Strategic Alliances @ Harvard Business Publishing. They discuss channel partnerships and how Harvard grows their reach through leveraging referrals and channel partnerships. Also, Rich explains the unique perspectives that he gained after reading the book PARTNERNOMICS to build and better lead his team. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!
Tuesday Jan 12, 2021
Tuesday Jan 12, 2021
In this week's episode Mark Brigman chats with Jay McBain, Principal Analyst - Channels, Partnerships & Ecosystems @ Forrester. They discuss the evolution of partnerships and how channels are rapidly changing. The most successful partnership teams and programs in 2021 will be following a new script as compared to years past. This new script requires a new mindset, new tools, and a new set of skills to see and build complementary ecosystems that advance their organization's cause. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!
Tuesday Jan 05, 2021
Ep 33 - Eyal Zurr, Director of Global Strategic Alliances @ Monday.com
Tuesday Jan 05, 2021
Tuesday Jan 05, 2021
In this week's episode of PARTNERNOMICS Podcast Mark Brigman chats with Eyal Zurr, the Director of Global Strategic Alliances @ Monday.com. The two discuss the culture of entrepreneurship in Israel, the founding country of Monday, and they explore why Israel creates such a large number of start-ups and entrepreneurs. Eyal discusses the history, culture, and different partnerships Monday has created over the years and he highlights some major opportunities and challenges that his team faces. Last but not least, Eyal shares the most challenging part of being a Partnering Professional. After you check out this episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!