The PARTNERNOMICS Show
The PARTNERNOMICS® Show is a podcast for business leaders who want to learn how to leverage partnerships to add significant value to their organizations. We discuss the hottest topics with the sharpest minds in partnerships to give you new strategies, tools, and frameworks to implement the science of partnering to drive growth. Each episode we sit down with a partnering expert and discuss 4 topics. Think of your favorite sports talk show but for partnerships! The opportunity to leverage partnerships has never been greater. Will you take the lead and drive changes throughout your organization to unlock the power of partnerships? We will tell you how.
Episodes
Thursday Nov 16, 2023
The PARTNERNOMICS Show - Episode 32 - Brent Earlewine - Quantum Channels
Thursday Nov 16, 2023
Thursday Nov 16, 2023
Today, our guest on The PARTNERNOMICS® Show is Brent Earlewine from Quantum Channels. 🚀 Brent is an experienced Channel Leader focused on building, recruiting, and cultivating an ecosystem of Channel Partners to enable competitive advantage in Saas revenue models. Deep domain knowledge and experience in Channel Sales and Distribution models, channel programs, and channel sales team design and execution. Brent is known in the industry for driving growth through partner engagement, transformation, sales leadership, and operational programs that dramatically impact channel revenues. He was also named to the 2022 CRN Top Channel Chiefs list. Topics Covered: 🎤
👉 Channel Chief: How has the channel chief role evolved over the past couple of decades?
👉 Transformation: How to transform from an affiliate or referral program to a sales channel?
👉 Professional Development: Why don't we develop partnership professionals like we do in sales?
👉 Leadership: How does martial arts help you become a better business leader?
Are you a partnering professional wanting to earn industry certifications and badges to showcase on LinkedIn?We will give you the first course and certification for FREE ($595 value)! 🚀
Simply click this Partnering Foundations course link and use the coupon code PNFREE at checkout! No credit card required. You will receive instant access to the Partnering Foundations course & the Partnering Foundations Certification Exam for free!
PARTNERNOMICS® is the:*ONLY University-backed partnership methodology certification (SPLP®)*ONLY partner training curriculum used by University MBA programs across the globe*ONLY University-backed Co-Selling process certification*10 partnership-centric courses, hundreds of topical videos*Collaborate with more than 1,200 partnering professionals
Thursday Nov 09, 2023
The PARTNERNOMICS Show - Episode 31 - Jason Hulott - Speedie Consultants
Thursday Nov 09, 2023
Thursday Nov 09, 2023
Today, our guest on The PARTNERNOMICS® Show is Jason Hulott from Speedie Consultants. 🚀 Jason provides B2B businesses, with a focus on Tech, a range of partnership marketing services. These include affiliate marketing, referral, loyalty, cobranding, and white labeling, to name a few. Topics Covered: 🎤
👉 Affiliate Partnerships: Can you share some examples of how affiliates are typically utilized?
👉 Strategy: Does an affiliate strategy differ from other partnership types?
👉 Recruiting: What are some recruiting best practices specific to affiliates?
👉 Compensation: How do you compensate and keep them motivated?
👉 Management: Are affiliates managed in any unique way as compared to other partners?
Are you a partnering professional wanting to earn industry certifications and badges to showcase on LinkedIn?We will give you the first course and certification for FREE ($595 value)! 🚀
Simply click this Partnering Foundations course link and use the coupon code PNFREE at checkout! No credit card required. You will receive instant access to the Partnering Foundations course & the Partnering Foundations Certification Exam for free!
PARTNERNOMICS® is the:*ONLY University-backed partnership methodology certification (SPLP®)*ONLY partner training curriculum used by University MBA programs across the globe*ONLY University-backed Co-Selling process certification*10 partnership-centric courses, hundreds of topical videos*Collaborate with more than 1,200 partnering professionals
Thursday Oct 26, 2023
The PARTNERNOMICS Show - Episode 30 with Andrew Wilson from Shipware
Thursday Oct 26, 2023
Thursday Oct 26, 2023
Today, our guest on The PARTNERNOMICS® Show is Andrew Wilson from Shipware. 🚀 As a Partner Development Manager at Shipware, Andrew is responsible for recruiting, training, and supporting new and existing partners, as well as expanding Shipware's market reach and revenue. Andrew helps businesses optimize their shipping operations while reducing costs. Topics Covered: 🎤👉 Evolution: Can you describe your company's partnership journey?👉 Success Traits: What are the common traits of successful partnership teams?👉 Trends: How do you see partnerships developing in the logistics/e-comm industry?👉 Process: What resources are needed to be effective on a partnership team?
Are you a partnering professional wanting to earn industry certifications and badges to showcase on LinkedIn?We will give you the first course and certification for FREE ($595 value)! 🚀
Simply click this Partnering Foundations course link and use the coupon code PNFREE at checkout! No credit card required. You will receive instant access to the Partnering Foundations course & the Partnering Foundations Certification Exam for free!
PARTNERNOMICS® is the:*ONLY University-backed partnership methodology certification (SPLP®)*ONLY partner training curriculum used by University MBA programs across the globe*ONLY University-backed Co-Selling process certification*10 partnership-centric courses, hundreds of topical videos*Collaborate with more than 1,200 partnering professionals
Thursday Oct 12, 2023
The PARTNERNOMICS Show - Episode 29 with Antonio Caridad from Megaport
Thursday Oct 12, 2023
Thursday Oct 12, 2023
Today, our guest on The PARTNERNOMICS Show is Antonio Caridad from Megaport.
As the Senior Director of the Channel Programs at Megaport, Antonio leads the development and execution of the global channel strategy and go-to-market (GTM) strategy for Megaport's networking solutions. Antonio has 15+ years of experience in technology, strategy, program development, and management, with a focus on building and managing strategic partnerships that drive revenue growth and customer satisfaction.
Topics Covered:
Alignment: What is alignment, where is it seen, and why is it important?
GTM: When building a GTM strategy and partner program, what is needed internally to be successful?
Trends: What common trends are you seeing in successful partnership strategies and programs?
Career Advice: What recommendations do you have for new partnering professionals?
Thursday Sep 21, 2023
The PARTNERNOMICS Show - Episode 28 with Scott Murtaugh from Partnerships OS
Thursday Sep 21, 2023
Thursday Sep 21, 2023
Today, our guest on The PARTNERNOMICS Show is Scott Murtaugh, the Founder of Partnerships OS.
Scott is a fractional Partnerships Leader with extensive experience in operational and product management strategy. His multifaceted executive management experience in end-to-end digital product development, e-commerce, and partnership management has allowed him to excel in building and scaling effective partnership channels for sustainable growth.
Topics Covered:
TRUST: Can you share some actionable steps for building trust with partners?
METHODS: How can we leverage the scientific method for partnership opportunities?
CONTRACTS: How can a contract be more than just a legal safeguard?
AI: How do you see AI shaping the future of partnerships?
Visit PARTNERNOMICS.com to find more show episodes and to see our course and coaching subscription programs. Join over 1,100 partnering professionals from across the globe as you learn the science of partnering!
Thursday Aug 24, 2023
Thursday Aug 24, 2023
Today, our guest on The PARTNERNOMICS Show is Craig Booth Founder & Principal at Channel Force. Craig is a technology sales executive and skilled sales professional. He has a consistent track record of helping organizations exceed their revenue targets. He has been recognized by multiple companies as a top performer in both direct sales and channel/MSP sales leadership roles. He also has a track record of turning around underperforming territories and sales organizations.
Topics Covered:
Channel Force: Can you tell us about your background and how you came to start Channel Force?
Channel Sales: There are a lot of channel sales methodologies. What is different about your approach?
Innovation: Channel Force focuses on "innovating the channel sales process." Could you elaborate on what that innovation entails?
Leadership: Why should a channel or revenue leader consider adopting your process?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Aug 10, 2023
The PARTNERNOMICS Show - Episode 26 - Andy Karuza, Marketing Lead @ NachoNacho
Thursday Aug 10, 2023
Thursday Aug 10, 2023
Today, our guest on The PARTNERNOMICS Show is Andy Karuza, Marketing Lead at NachNacho. Andy went from building legos as a kid to building tech products as an adult. As an entrepreneur in consumer electronics and SaaS platforms, he loves the art of problem-solving. He's a contributor to 100+ business and marketing publications, an inventor, and has had the honor of running an international company.
Topics Covered:
Market Fit: How can you go about building a software product with good product-market fit?
Product Dev: What product opportunities exist today for software?
GTM: What are some tips on a good GTM (Go-to-market) strategy for any software product?
PLG: What's the importance of PLG (Partner-led growth) in 2023 and beyond?
Startups: What are some growth hacks for software startups?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jul 27, 2023
Thursday Jul 27, 2023
Today, our guest on The PARTNERNOMICS Show is Mike Shine, Partner Development Manager at Shipware. Mike is an Enthusiastic, Energetic, Hardworking, and Goal/Results oriented Senior Sales Professional with extensive consultative sales and account management experience.
Topics Covered:
Skills: Biggest skill difference between sales and partnering?
Recruiting: Red flags to look out for when evaluating partner candidates?
Takeaway: What is the biggest learning you have had as a partner pro so far?
Future: Where do you see companies focusing on partnerships in the next 3-5 years?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jul 13, 2023
Thursday Jul 13, 2023
Today, our guest on The PARTNERNOMICS Show is Tony Rock, Growth Coach & Consultant at Exit Compass. Tony is a senior executive and advisor in working with management teams and investors to execute organic growth, acquisition, new venture, and restructuring initiatives. He has extensive market development, sales management, technology, product, and financial leadership experience in multiple industries and regions including Asia. His passion and excellence is defining customer value, transforming companies, developing new technologies, and fostering a culture of innovation to spur enterprise growth.
Topics Covered:
CFOs: How do CFOs think about partnership success?
Integrating: How could the partnership function be better integrated into the rest of the organization?
Collaboration: What tools can help partnering professionals more effectively collaborate?
Evolution: How will the Partnership function evolve over the next 5 years?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jun 29, 2023
The PARTNERNOMICS Show - Episode 23 - Jake Atwood, CEO @ BuzzBuilder
Thursday Jun 29, 2023
Thursday Jun 29, 2023
Today, our guest on The PARTNERNOMICS Show is Jake Atwood, CEO at BuzzBuilder. As a Sales Leader, Coach, and Marketer Jake has one singular focus: make it easy for sales teams to pack their pipeline with qualified leads and close more deals. He's been contracted by dozens of Fortune 500s as well as high-growth startups to help them build a world-class sales team and sales process.
Topics Covered:
Quality: What are the top channel programs doing to attract the RIGHT partners?
Efficient: What can you do to make partner recruitment easier and less time-consuming?
Evaluation: What questions should you be asking potential partners in your first conversation with them?
Enablement: What can you do to prevent partners from joining your channel program and then ghosting you?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!