The PARTNERNOMICS Show
The PARTNERNOMICS® Show is a podcast for business leaders who want to learn how to leverage partnerships to add significant value to their organizations. We discuss the hottest topics with the sharpest minds in partnerships to give you new strategies, tools, and frameworks to implement the science of partnering to drive growth. Each episode we sit down with a partnering expert and discuss 4 topics. Think of your favorite sports talk show but for partnerships! The opportunity to leverage partnerships has never been greater. Will you take the lead and drive changes throughout your organization to unlock the power of partnerships? We will tell you how.
Episodes
Thursday Oct 26, 2023
The PARTNERNOMICS Show - Episode 30 with Andrew Wilson from Shipware
Thursday Oct 26, 2023
Thursday Oct 26, 2023
Today, our guest on The PARTNERNOMICS® Show is Andrew Wilson from Shipware. 🚀 As a Partner Development Manager at Shipware, Andrew is responsible for recruiting, training, and supporting new and existing partners, as well as expanding Shipware's market reach and revenue. Andrew helps businesses optimize their shipping operations while reducing costs. Topics Covered: 🎤👉 Evolution: Can you describe your company's partnership journey?👉 Success Traits: What are the common traits of successful partnership teams?👉 Trends: How do you see partnerships developing in the logistics/e-comm industry?👉 Process: What resources are needed to be effective on a partnership team?
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PARTNERNOMICS® is the:*ONLY University-backed partnership methodology certification (SPLP®)*ONLY partner training curriculum used by University MBA programs across the globe*ONLY University-backed Co-Selling process certification*10 partnership-centric courses, hundreds of topical videos*Collaborate with more than 1,200 partnering professionals
Thursday Oct 12, 2023
The PARTNERNOMICS Show - Episode 29 with Antonio Caridad from Megaport
Thursday Oct 12, 2023
Thursday Oct 12, 2023
Today, our guest on The PARTNERNOMICS Show is Antonio Caridad from Megaport.
As the Senior Director of the Channel Programs at Megaport, Antonio leads the development and execution of the global channel strategy and go-to-market (GTM) strategy for Megaport's networking solutions. Antonio has 15+ years of experience in technology, strategy, program development, and management, with a focus on building and managing strategic partnerships that drive revenue growth and customer satisfaction.
Topics Covered:
Alignment: What is alignment, where is it seen, and why is it important?
GTM: When building a GTM strategy and partner program, what is needed internally to be successful?
Trends: What common trends are you seeing in successful partnership strategies and programs?
Career Advice: What recommendations do you have for new partnering professionals?
Thursday Sep 21, 2023
The PARTNERNOMICS Show - Episode 28 with Scott Murtaugh from Partnerships OS
Thursday Sep 21, 2023
Thursday Sep 21, 2023
Today, our guest on The PARTNERNOMICS Show is Scott Murtaugh, the Founder of Partnerships OS.
Scott is a fractional Partnerships Leader with extensive experience in operational and product management strategy. His multifaceted executive management experience in end-to-end digital product development, e-commerce, and partnership management has allowed him to excel in building and scaling effective partnership channels for sustainable growth.
Topics Covered:
TRUST: Can you share some actionable steps for building trust with partners?
METHODS: How can we leverage the scientific method for partnership opportunities?
CONTRACTS: How can a contract be more than just a legal safeguard?
AI: How do you see AI shaping the future of partnerships?
Visit PARTNERNOMICS.com to find more show episodes and to see our course and coaching subscription programs. Join over 1,100 partnering professionals from across the globe as you learn the science of partnering!
Thursday Aug 24, 2023
Thursday Aug 24, 2023
Today, our guest on The PARTNERNOMICS Show is Craig Booth Founder & Principal at Channel Force. Craig is a technology sales executive and skilled sales professional. He has a consistent track record of helping organizations exceed their revenue targets. He has been recognized by multiple companies as a top performer in both direct sales and channel/MSP sales leadership roles. He also has a track record of turning around underperforming territories and sales organizations.
Topics Covered:
Channel Force: Can you tell us about your background and how you came to start Channel Force?
Channel Sales: There are a lot of channel sales methodologies. What is different about your approach?
Innovation: Channel Force focuses on "innovating the channel sales process." Could you elaborate on what that innovation entails?
Leadership: Why should a channel or revenue leader consider adopting your process?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Aug 10, 2023
The PARTNERNOMICS Show - Episode 26 - Andy Karuza, Marketing Lead @ NachoNacho
Thursday Aug 10, 2023
Thursday Aug 10, 2023
Today, our guest on The PARTNERNOMICS Show is Andy Karuza, Marketing Lead at NachNacho. Andy went from building legos as a kid to building tech products as an adult. As an entrepreneur in consumer electronics and SaaS platforms, he loves the art of problem-solving. He's a contributor to 100+ business and marketing publications, an inventor, and has had the honor of running an international company.
Topics Covered:
Market Fit: How can you go about building a software product with good product-market fit?
Product Dev: What product opportunities exist today for software?
GTM: What are some tips on a good GTM (Go-to-market) strategy for any software product?
PLG: What's the importance of PLG (Partner-led growth) in 2023 and beyond?
Startups: What are some growth hacks for software startups?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jul 27, 2023
Thursday Jul 27, 2023
Today, our guest on The PARTNERNOMICS Show is Mike Shine, Partner Development Manager at Shipware. Mike is an Enthusiastic, Energetic, Hardworking, and Goal/Results oriented Senior Sales Professional with extensive consultative sales and account management experience.
Topics Covered:
Skills: Biggest skill difference between sales and partnering?
Recruiting: Red flags to look out for when evaluating partner candidates?
Takeaway: What is the biggest learning you have had as a partner pro so far?
Future: Where do you see companies focusing on partnerships in the next 3-5 years?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jul 13, 2023
Thursday Jul 13, 2023
Today, our guest on The PARTNERNOMICS Show is Tony Rock, Growth Coach & Consultant at Exit Compass. Tony is a senior executive and advisor in working with management teams and investors to execute organic growth, acquisition, new venture, and restructuring initiatives. He has extensive market development, sales management, technology, product, and financial leadership experience in multiple industries and regions including Asia. His passion and excellence is defining customer value, transforming companies, developing new technologies, and fostering a culture of innovation to spur enterprise growth.
Topics Covered:
CFOs: How do CFOs think about partnership success?
Integrating: How could the partnership function be better integrated into the rest of the organization?
Collaboration: What tools can help partnering professionals more effectively collaborate?
Evolution: How will the Partnership function evolve over the next 5 years?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jun 29, 2023
The PARTNERNOMICS Show - Episode 23 - Jake Atwood, CEO @ BuzzBuilder
Thursday Jun 29, 2023
Thursday Jun 29, 2023
Today, our guest on The PARTNERNOMICS Show is Jake Atwood, CEO at BuzzBuilder. As a Sales Leader, Coach, and Marketer Jake has one singular focus: make it easy for sales teams to pack their pipeline with qualified leads and close more deals. He's been contracted by dozens of Fortune 500s as well as high-growth startups to help them build a world-class sales team and sales process.
Topics Covered:
Quality: What are the top channel programs doing to attract the RIGHT partners?
Efficient: What can you do to make partner recruitment easier and less time-consuming?
Evaluation: What questions should you be asking potential partners in your first conversation with them?
Enablement: What can you do to prevent partners from joining your channel program and then ghosting you?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jun 15, 2023
Thursday Jun 15, 2023
Today, our guest on The PARTNERNOMICS Show is Ron Wastal, SVP of Global Business Development, Alliances and Channel at Jitterbit. Ron leads the growth and development of Jitterbit's global partner ecosystem. He's skilled at growing channels and scaling revenue, through his leadership their partner-sourced annual recurring revenue has increased by as much as 50% across many regions.
Ron has a passion for building new businesses and scaling organizations to achieve successful outcomes. He's helped to pave the way for three IPOs and six acquisitions, he has developed partner programs from the ground up, and led channels and global alliances for SaaS and integration providers including Apptio, Mulesoft, Cast Iron Systems.
Topics Covered:
Motivation: What inspired you to enter and remain in the field of partnerships?
Skills: What are the most critical skills and knowledge needed for a career in partnerships?
Trends: What are the current trends and challenges in the industry?
Relationships: How do you build and maintain strong relationships with your key partners and stakeholders in your network?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!
Thursday Jun 08, 2023
Thursday Jun 08, 2023
Today, our guest on The PARTNERNOMICS Show is Brian Hattaway, Founder & Innovation Leader at IOLITE Solutions, which creates smart, Salesforce innovations to improve user productivity on the Salesforce platform. IOLITE Solutions blends a process-first philosophy with technical excellence to provide smart and elegant solutions that bring efficiency and cost savings to all of our customers.
Brian has over 28 years of large enterprise technical architecture, process re-engineering, and consulting experience. He also has 18 years working with the Salesforce.com platform. Brian and IOLITE Solutions are our partner for the PARTNERNOMICS IQ Software.
Topics Covered:
Scaling: What are the drivers that enable scaling in a partner program?
Goals: What are key components of a scalable partnering platform?
iPaaS: What are the pros/cons of iPaaS
Tech Stack: What is prohibiting the partnering pro from building their desired tech stack today?
Be sure to visit PARTNERNOMICS.com to find more show episodes and to learn more about our subscriptions where we help partnering professionals all over the world through our platform conversations, online courses, and bootcamps turn partnering into a science!