Wednesday Jun 04, 2025
The PARTNERNOMICS Show - Dan Pfister: Episode 46, Founder of WinBack Labs
Today, our guest on The PARTNERNOMICS® Show is Dan Pfister, Founder of WinBack Labs.
Dan Pfister is the founder of WinBack Labs. He's also the creator of The Winback Revenue Framework, which has recovered millions in lost revenue and won back thousands of lost customers. His 'Customer Winback Benchmark Study' conclusively demonstrated the tremendous ROI of customer recovery. And, as host of The Winback Marketing Podcast and author of 'Million Dollar Winback,' Dan shows businesses exactly how they can tap into the goldmine of revenue sitting dormant in their lost customers.
Key Insights:
- Lost Customers Are High-ROI Opportunities
- Win-Back Campaigns Are Underutilized Strategic Assets
- The Data Speaks: Returning Customers Spend More
- Segmentation and Customer Understanding Are Crucial
- Subscription Businesses Are Prime Candidates
- Customer Churn Insights Help Improve Core Operations
- You’re Ready for a Win-Back Campaign If…
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You've been in business for 3+ years
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Your churn rate exceeds 4% annually
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You’ve lost customers with a total LTV exceeding $500,000 over the past two years
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Dan has a winback calculator at winbacklabs.com where people can get a good idea of the kind of revenue winback could generate for their business.
Reach out to Dan Pfister:
linkedin.com/in/danmpfister/
winbacklabs.com
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